Beginner’s Guide to Digital PR (+Strategies)
Digital PR involves using reputed online media- such as news sites, blogs, podcasts, etc to earn authoritative coverage and backlinks to increase visibility in traditional search engines and LLMs. [text_lm] Pre-Read: We failed in Digital PR for three years, before finally being able to crack it, so what you are about to read ensures you […]
How to Use AI for SEO (+ Best AI SEO Tools and Strategies!)
AI SEO is about using artificial intelligence to enhance keyword research, content optimisation, and technical fixes so websites perform better in search. This blog breaks down what AI SEO is, why it’s essential in current times, and how to start using AI tools effectively for SEO. Please see: This post is ideal for business owners or marketing managers […]
Two decades in SEO. How I do Keyword Research for SEO and GEO
Keyword research means finding, qualifying, and prioritising search queries your ideal customers use, then mapping them to pages by intent, difficulty, and funnel stage. Use data from Google, Bing, GSC, community platforms, and AI to build focused topic clusters that drive leads and revenue. This guide is ideal for business owners and marketing managers of […]
ASO App Store Optimisation 101: An Easy Guide
App Store Optimisation (ASO) is the process of improving your app’s visibility in various online stores through keyword optimisation, adding relevant metadata, and user engagement. This guide breaks down ASO step by step — from research and competitor analysis to execution and tracking. This guide is suitable for: Businesses launching or re-launching an app App […]
Track AI Bot Access to Your Cloudflare Enterprise CDN Using Microsoft Clarity’s AI Visibility Feature
Microsoft Clarity’s AI Visibility feature launched in January 2026 tracks how AI bots crawl your site. By monitoring metrics like Bot Operator and Path Requests, you can identify which pages AI systems prioritise. Use this data to reduce crawl waste and optimise high-value content for better AEO/GEO citations. Bonus: You can now track your AI […]
How Does the AI Reasoning Phase Differ from Traditional Ranking?
Introduction For years, SEO was mainly about getting a page to rank and earn a click. Now, more users get an answer straight from an AI system that reads, compares, and recommends options. It’s important to be cognisant of that shift because ranking is no longer the finish line. In many AI-driven experiences, the system […]
Migrating from Duda to WordPress: SEO Lessons I Learnt
The Secret Behind UR Digital’s SEO Success
Our Commitment to Continuous Improvement and Customer Service
Unlocking SEO Success with Google Trends The Ultimate Guide
In todays digital landscape, staying ahead of the curve is crucial for businesses. One powerful tool that can help you gain valuable insights and make informed decisions is Google Trends. By leveraging Google’s vast data and search patterns, this free tool offers a comprehensive understanding of search trends and user interests. This comprehensive guide will […]